December 18, 2012

The Renaissance of Tailoring

Atelier GARDEUR develops the Menswear Line ‘Tribute to Tailoring’

For the 2013/14 Autumn/Winter collection Atelier GARDEUR will be launching its ‘Tribute to Tailoring’ men’s trouser line produced according to all the rules of tailoring. Numerous details borrowed from bespoke tailoring give the styles their exquisite character. The materials used are also exclusive – from classy Pima cotton cord and extra fine Merino wool through to cashmere den

November 14, 2012

Thomas Rath meets GARDEUR

New Trouser Label Thomas Rath Trousers Launched

Mönchengladbach trouser specialist GARDEUR and designer Thomas Rath will be launching onto the fashion stage “Thomas Rath Trousers” – a new premium trouser brand for women, with initial prototypes being presented to a select trade audience today.

October 01, 2012

Switzerland: Allenbach for Atelier GARDEUR and g design

GARDEUR GmbH employs New Distribution Agency

Swiss distribution agency Allenbach AG will be in charge of distribution in Switzerland for the brands Atelier GARDEUR and g design with immediate effect.

September 27, 2012

GARDEUR Group sees Management Changes

Appointments to Schulte-Kellinghaus and Marcus Kraft

With effect from 1 October 2012 Frank Schulte-Kellinghaus and Marcus Kraft will be joining the management team at the Mönchengladbach-based GARDEUR Group.

4. September 2012

Programmtipp: pur+ zu Gast im Atelier GARDEUR

Moderator Eric Mayer entwirft die ultimative Stuntman des Wissens Jeans

Eric will nicht nur eine perfekt sitzende, angesagte Jeans, sondern er möchte seine Spezial-Jeans möglichst umweltschonend produzieren. Schafft er es, die perfekte Jeans herzustellen und dabei auf giftige Chemikalien zu verzichten?

August 27, 2012

Atelier GARDEUR hosts German TV Channel ZDF

TV Show pur+ presents Making of Trousers in Mönchengladbach

30 and 31 August will see a team from the German TV channel ZDF visit Mönchengladbach trouser specialist Atelier GARDEUR for its show pur+ to document how a pair of jeans are made.

August 24, 2012

Quick and New: GOTS-Certified Men and Women’s Denim

Atelier GARDEUR Jeans made of Controlled Organic Cotton

Atelier GARDEUR will for the first time be presenting men and women’s jeans made of organic cotton certified according to the Global Organic Textile Standard (GOTS). Deliveries will go out as a flash range in October 2012.

July 18, 2012

Men’s Trousers in Danish are called Atelier GARDEUR

The Trouser Specialist strengthens its Presence in Scandinavia

As the ordering season for Spring/Summer 2013 kicks off GARDEUR begins its collaboration with the Danish Tekstilagentur I/S Henrik C. Svendsen for the Atelier GARDEUR Menswear collection.

July 18, 2012

Atelier GARDEUR looks to Trent-Invest

New Womenswear Agency in Norway

From July 2012 the agency Trent-Invest will be assuming responsibility for distribution of the Atelier GARDEUR Womenswear collection in Norway.

June 13, 2012

Atelier GARDEUR: Top billing for sustainability in the women’s outer garment segment

Starting Spring/Summer 2013: Made in Green and Fair Trade Denim

For the Spring/Summer 2013 season, Atelier GARDEUR presents two ladies’ trouser styles produced with sustainability in mind: “Made in Green” and a fair-trade certified denim style. “In the men’s segment, the topic of trend and sustainability has been connected with Atelier GARDEUR for many years. We are very happy that we can now also offer ladies’ trousers produced according to sustainability principles,” says Gerhard Kränzle, CEO of GARDEUR GmbH.

May 29, 2012

Atelier GARDEUR trains fashion seamstresses

Mönchengladbach sewing shop is strengthened

In addition to industrial clerks and skilled warehousing specialists the trouser specialist Atelier GARDEUR will also provide training for seamstresses (m/f) at the Mönchengladbach location as from August.

May 22, 2012

GARDEUR continues to move ahead with verticalisation

Sales has been repositioned/Flash development post has been created

The specialists in trousers, GARDEUR, are moving ahead with their verticalisation. The company has now consolidated its sales department and has created a new post in flash development and market networking.

February 17, 2012

Clear Focus on Business: Pankoke reinforces GARDEUR

GARDEUR Service GmbH welcomes new Managing Director

Petra Pankoke (45) is the new Managing Director of GARDEUR Service GmbH, a subsidiary of trousers specialist GARDEUR GmbH. The business expert plans to drive forward the vertical integration programme and vendor-managed retail space scheme. “Together with Petra Pankoke, we will intensify the dialogue between space, distribution and product development even more,” says Gerhard Kränzle, CEO of GARDEUR GmbH.

February 2, 2012

Presentation at CPD: GARDEUR strengthens its brand!

New brand identity, quality offensive, collection with added value

GARDEUR aims to become the fastest and the only fully integrated trousers specialists in Germany, while ensuring the highest possible profits for retailers. The Mönchengladbach-based company put its system in place in 2011 and is now presenting its first results at CPD, the Düsseldorf fashion trade fair, from 4 to 6 February 2012.

February 2, 2012

GARDEUR becomes Atelier GARDEUR

New Brand Identity of Mönchengladbach Trouser Specialist

For one year trouser specialist GARDEUR has been acting behind the scenes sharpening its brand core. Now in time for the Düsseldorf fashion fair CPD from 4–6 February the Mönchengladbach-based company presents its new brand identity “Atelier GARDEUR”. “As Germany’s only fully integrated trouser specialist we can cover each development stage of our trousers in-house – from our own design team and sewing shops to our own laundry. This means in our atelier we invest more creative and artisanal know-how in every single pair of trousers than anyone else. And this is what we now also wish to convey in our external image,” says Gerhard Kränzle, CEO of GARDEUR GmbH.

February 2, 2012

Atelier GARDEUR: New Online Look

Corporate Website featuring New Brand Identity

Trouser specialist GARDEUR is also presenting its new brand identity “Atelier GARDEUR” online with a comprehensive relaunch of its website. Both in terms of content and visuals the focus is now increasingly on the product, clearly reflecting the “home” of our trousers – Atelier GARDEUR. The website convinces visitors with lavish and detailed imagery, creative copy and visual design plus a harmonious choice of colours.

January 10, 2012

Wool 2.0: GARDEUR Presents a Fresh Blend of Sporty Flair and Classic Appeal

Woolen Trousers see Revival in Autumn/Winter 2012

Under the name “passion for wool” Mönchengladbach-based trouser specialist GARDEUR has come up with a new and innovative twist on wool and woollen looks for menswear. Creating a skilful mix GARDEUR uses exclusive wools for casual styles and sporty cottons in a woollen look that exude the elegance of former woollen classics. In an exciting combination of zeitgeist and retro influences GARDEUR signs up here to that trend towards the dressier look.

January 3, 2012

GARDEUR sends Men on their Travels

Comprehensive Traveller Range from Autumn/Winter 2012

With its Traveller range Mönchengladbach- based trouser specialist GARDEUR sends its customers safely and comfortably on their travels: high-quality, non-crease materials in denim, cotton and wool offer great wear comfort and a well-groomed look even on long trips. The cotton version also offers innovation: thanks to its special finish this outer fabric boasts a high-quality, smooth look and easy care properties.